Wakke Agency (pronounced wāk) is a New York City based E-commerce agency working with new and early-stage brands. We partner with founders at the beginning of their journey to build strong E-Commerce foundations from platform decisions and store setup to strategy, optimization, and day-to-day guidance. Our approach is hands-on, practical, and designed to help new brands launch smarter and scale sustainably.

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Our Services

E-commerce Consulting & Advisory

Our E-commerce consulting & advising services provide start-ups and growth brands with tailored strategies to optimize their digital presence and drive profitability.

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Our Services

Website Strategy & Optimization

An effective E-commerce strategy and optimization can significantly enhance your brand's online visibility, attract targeted traffic, and drive conversions, ultimately boosting revenue and growth.

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Our Services

Business Analysis & Operations

Improve the performance of your E-commerce website with detailed analytics and reporting that unlock insights into customer behavior and sales trends.

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Our Services

Compliance

Wakke Agency provides ADA, Privacy Policy, and customer data audits to uncover potential legal risks. We deliver clear, actionable recommendations and can assist with implementation, helping you save both time and money.

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>Wakke Agency specializes in website and digital audits, platform evaluations, business model development and re-platforming expertise.
>Wakke agency will boost and optimize your business by leveraging proven tactics for e-commerce roadmapping, conversion rate optimization (CRO), search engine optimization (SEO) and A/B testing
>Wakke Agency offers various analytical services such as Google Analytics (GA4), Google Tag Manager audit and strategy, as well as creating custom reporting tools.
>ADA-Compliance | Wakke Agency strategic e-commerce consulting and advisory

AI-Powered E-commerce Design & Strategy (No Developer Required)

Wakke Agency uses AI as a practical tool to help new brands create thoughtful, custom E-commerce experiences without the need for custom development or engineering resources. We apply AI to support site design, content, and decision-making in ways that integrate seamlessly into platforms like Shopify. This allows us to explore design directions, customize themes, and refine user experiences efficiently, while keeping builds simple, maintainable, and scalable.

Clients

  • Wakke Agency strategic e-commerce consulting and advisory
  • Client Done Neatly, website audit and roadmap, homepage redesign, search engine optimization (SEO)
  • Wakke Agency strategic e-commerce consulting and advisory
  • Client Fahrenheit, website launch, content strategy, search engine optimization (SEO), google analytics
  • Client The Flower Bazaar, re-platform & redesign from custom platform to Shopify, design & UX, data migration (product catalog, content, orders), integration with fulfillment
  • Wakke Agency strategic e-commerce consulting and advisory
  • Client Haute Hippie, website audit, conversion rate optimization (CRO), custom funnel analysis
  • Wakke Agency strategic e-commerce consulting and advisory
  • Client CavanKerry Press, website audit, migration from wordpress to shopify, google analytics
  • Wakke Agency strategic e-commerce consulting and advisory
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About Wakke

Wakke Agency is a New York City–based E-Commerce agency led by Paul Sanford, an executive-level advisor and strategist who specializes in partnering with start-ups and emerging brands who are at an inflection point and have a limited in-house E-commerce team. Our guidance helps develop and execute a scalable business model for brands grow their business.

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>Wakke is an E-commerce consulting agency led by Paul Sanford, an executive-level advisor and strategist who specializes in partnering with start-ups and emerging brands