"The only constant in commerce is change"

Projects

    • Shopify Theme Migration

    • Marketing Agency Management

    • E-Commerce Roadmap

    • Branding Architecture

    • Digital Marketing Audit

    • Marketing Agency Management

    • P&L Analysis & Modeling

    • Process Definition

  • Client Fahrenheit, website launch, content strategy, search engine optimization (SEO), google analytics

    • Website Launch

    • Content Strategy

    • SEO

    • Google Analytics

  • Client Done Neatly, website audit and roadmap, homepage redesign, search engine optimization (SEO)

    • Website Audit & Roadmap

    • Homepage Redesign

    • SEO

    • Project Management

    • SEO

  • Client Haute Hippie, website audit, conversion rate optimization (CRO), custom funnel analysis

    • Website Audit

    • Conversion Rate Optimization (CRO)

    • Custom Path-to-Purchase Funnel Analysis

  • Client CavanKerry Press, website audit, migration from wordpress to shopify, google analytics

    • Website Audit

    • Migration from WordPress to Shopify

    • Google Analytics

  • Client The Flower Bazaar, re-platform & redesign from custom platform to Shopify, design & UX, data migration (product catalog, content, orders), integration with fulfillment

    • Re-platform & redesign from custom platform to Shopify

    • Design & UX

    • Data Migration (Product Catalog, Content, Orders)

    • Integration with fulfillment

  • Client Woodland Hills Studio, migration from wordpress to shopify, search engine optimization (SEO), google analytics (GA4) setup & configuration

    • Migration from WordPress to Shopify

    • SEO

    • GA4 Setup & Configuration

Client Testimonials

  • Paul quickly executed an E-commerce audit and pinpointed quick fixes that enabled us to exceed our Q4 sales targets. Additionally, he collaborated with leadership to map our long-term roadmap. His invaluable experience and expertise have proven to be a significant asset to our team.

    Raja Ratan, CEO Rye 51
  • Paul and I collaborated to assess our website and develop a strategic plan that would aid in expanding my business. With his assistance, we revamped our homepage, produced new landing pages for marketing and SEO purposes, and refreshed our brand. Working with Paul was effortless, which meant I could focus on growing my business without worrying about website-related concerns.

    Ashley Coleman, CEO at Done Neatly
  • Paul spearheaded our transition from a custom platform to Shopify, assisting us in every step of the way, including vendor assessment, data migration, fulfillment integration, and strategic planning. With his extensive expertise, we were able to sidestep potential obstacles that would have otherwise gone unnoticed. As a result, the process was smooth sailing, and we're excited to keep collaborating with him in the future.

    Leonardo Lanaro, Partner at The Flower Bazaar
  • Paul was instrumental in helping us launch our Shopify website. He provided valuable guidance on platform selection, user experience, content strategy, and SEO. Moreover, he has been actively involved in developing our strategic roadmap even after the launch, and we consider him an integral part of our team.

    Monica Yus, Founder & CEO Fahrenheit Brands
  • Paul is incredibly detail-oriented and thorough and has been excellent at helping us understand the ins and outs of our website and its needs every step of the way.

    Gabriel Cleveland, Director/Managing Editor
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