Work
"The only constant in commerce is change"
Projects
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Shopify Theme Migration
Marketing Agency Management
E-Commerce Roadmap
Branding Architecture
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Digital Marketing Audit
Marketing Agency Management
P&L Analysis & Modeling
Process Definition
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Website Launch
Content Strategy
SEO
Google Analytics
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Website Audit & Roadmap
Homepage Redesign
SEO
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Project Management
SEO
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Website Audit
Conversion Rate Optimization (CRO)
Custom Path-to-Purchase Funnel Analysis
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Website Audit
Migration from WordPress to Shopify
Google Analytics
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Re-platform & redesign from custom platform to Shopify
Design & UX
Data Migration (Product Catalog, Content, Orders)
Integration with fulfillment
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Migration from WordPress to Shopify
SEO
GA4 Setup & Configuration
Client Testimonials
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Raja Ratan, CEO Rye 51
Paul quickly executed an E-commerce audit and pinpointed quick fixes that enabled us to exceed our Q4 sales targets. Additionally, he collaborated with leadership to map our long-term roadmap. His invaluable experience and expertise have proven to be a significant asset to our team.
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Ashley Coleman, CEO at Done Neatly
Paul and I collaborated to assess our website and develop a strategic plan that would aid in expanding my business. With his assistance, we revamped our homepage, produced new landing pages for marketing and SEO purposes, and refreshed our brand. Working with Paul was effortless, which meant I could focus on growing my business without worrying about website-related concerns.
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Leonardo Lanaro, Partner at The Flower Bazaar
Paul spearheaded our transition from a custom platform to Shopify, assisting us in every step of the way, including vendor assessment, data migration, fulfillment integration, and strategic planning. With his extensive expertise, we were able to sidestep potential obstacles that would have otherwise gone unnoticed. As a result, the process was smooth sailing, and we're excited to keep collaborating with him in the future.
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Monica Yus, Founder & CEO Fahrenheit Brands
Paul was instrumental in helping us launch our Shopify website. He provided valuable guidance on platform selection, user experience, content strategy, and SEO. Moreover, he has been actively involved in developing our strategic roadmap even after the launch, and we consider him an integral part of our team.
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Gabriel Cleveland, Director/Managing Editor
Paul is incredibly detail-oriented and thorough and has been excellent at helping us understand the ins and outs of our website and its needs every step of the way.